Image credit: Shutterstock
Italians know style. Some people say they are style. This ambassador of a major fashion house shares her thoughts on family, life, legacy, work, and branding. Maybe you’ll start you own Italian Renaissance!
“I believe the more fierce the competition, the more you have to think about what your core points are and to be strong and work on that. “
“We always integrate art to be important within the brand. Because it’s part of what we are and it’s part of our legacy and also it’s a true passion.”
” … Max Mara has been my greatest love since I was a little girl and I used to play in my grandfather’s office. So yeah, I’m not going to lie to you. I have a lot of sleepless nights!”
“But on the other hand, I really have a passion to go to work every morning and do something for my company every day. Because of that, if anything, I’m really honored.”
“My grandfather’s dream was … to share the beauty and the elevation in spirit that something like contemporary art or art in general brings and to share it with other people.”
“… so most importantly for us, being in the position of collectors, we really want to go and find new artists and put them out there and promote their work. And wherever there is a talent to be celebrated, if we can help, we’d love to do it.”
“The biggest gift that my grandfather gave to me was the sense of family. So not only when it comes to my own family … but also the sense of family when it comes to the idea of managing a business. People really are the game changer. And to really put in effort and love—that’s the bottom line.”
“Obviously you have to be business savvy but at the end of the day, the integrity that comes from having those values set in stone—well, they’re timeless. That was the biggest lesson I learned from him. And every time I go to work, it’s to make him proud. He did something phenomenal, and I really want for his legacy to be out there for years and years.”
“But ultimately what really sets us apart is we love what we do. Because that is something that is not only about people that are in the family. It is also about people that have been working with us for fifty years and more. It’s an incredible feeling. And my grandfather was like that.”